Natasha is a London-based graphic designer interested in typography, editorial and information design. Her process involves working with design systems and solving design problems through making and experimenting.
A timeline of two Voyagers
This book is both a symbolic and a tangible representation of the Voyager timelines. Though Voyager was one mission, the two probes have had independent journeys with differing encounters and routes through space.
A sense of time is generated through the pages themselves: each spread represents six months. The numerous blank spreads act as information as they symbolise the vast distances the Voyagers travelled in order to reach the next phase in their journeys.
When a six month period goes by where nothing occurs, the text is silver. However, when an important event arises, the text is white and the inside fold is fluorescent orange. This acts as a bookmark and also show the overall rhythm of the Voyager's encounters.
Each spread records the distances from Earth the Voyagers have attained in Astronomical Units (AU). An AU is equal to about 150 million km.
'Pale Blue Dot: A Vision of the Human Future in Space' by Carl Sagan
The Pale Blue Dot is a photograph of planet Earth taken on 14 Febuary 1990 by the Voyager 1 space probe from a record distance of about 3.7 billion miles. Voyager 1, which had completed its primary mission and was leaving the Solar System, had been commanded by NASA, at the request of astronomer and author Carl Sagan, to turn its camera around and take one last photograph of Earth across the great expanse of space.
This collection of booklets is a compilation of Carl Sagan’s book ‘The Pale Blue Dot: A Vision of the Human Future in Space’. 11 out of 22 chapters have been selected and edited from the full text to give the reader a thought-provoking account of Sagan’s writing on the Voyager mission and his ideas surrounding the Pale Blue Dot image. He argues that humans are born with a certain self-importance. Voyager has altered our perception of where we stand and challenges us to reconsider that conceit.
The booklets are purple green and blue to reflect the colour filters that were employed to create the image of the Pale Blue Dot. The first and last booklets are gold to distinguish them from the writings of Sagan.
Typographic System
A typeface developed while exploring the notion of language being eroded or affected by memory. The system is predominantly dictated by the black/white split that ghosts elements of the typeface. A grid system is in place to which the individual letterforms are typeset.
Visual Summary
These books set out the experimentation and iterative process for the two Major Projects.
Industry Practice
This unit encouraged us to write a brief that allowed us to explore our design areas of interest. From this investigation, my project developed into designing a flexible brand identity that allowed me to explore identity design with a typographic and infographic approach.
The brand is a virtual tourism cinema in which people can visit the wonders of the world without travelling. The environmentally conscious future will mean that people are not able or willing to fly as they used to. At the moment, air travel is cheap and affordable, but this is a new and temporary phenomenon: it simply cannot continue, let alone grow.
The name Odyssey is derived from Homer’s epic poem and connotes an adventurous journey. The name can be reduced down to ‘odc,’ which is what the logotype consists of. ‘Odc’ is also an acronym for outdoors, dive and city, the three pillars of the brand.